Flan — A Real-Time Networking Ecosystem

UI/UX

Branding

Case Study

Product

Design System

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Project Description

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Problem

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Solution

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Process

I led Flan from concept through beta launch, owning product vision, UX architecture, and execution.

The product was designed in Figma and built using FlutterFlow to enable rapid iteration and tight feedback loops. Development focused on building a modular system rather than isolated features.

Key capabilities implemented included:

Radar based live discovery with adaptive clustering
Swipe and match flows to reduce cold outreach friction
Public and private live location sharing with granular control
Pods and Events as shared spatial contexts
Beams and Sent My Way feed for intentional content sharing
Connection level memory cues for relationship continuity

All features were validated in live event environments rather than theoretical scenarios.

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Design Elements

No items found.

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Results

Flan’s beta launched at Xpand Conference 2024.

The initial goal was to onboard 100 beta users. Over 400 users actively engaged during the event, with continued inbound requests from event organizers and communities in the weeks that followed.

Representative feedback included:

A Microsoft attendee stated, “I used it, I will use it again, and I would recommend everyone to use it.”
A startup founder shared, “Using Flan saves us effort and time and helps us navigate big events better and more efficiently.”
The CEO of Kilograms, the event management company behind Xpand Conference, said, “I want Flan to be the official Xpand app.”

These results validated the core product hypothesis and informed subsequent iterations.

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Tools Used